Privacy policy.
Last updated: October 2026
Who we are
This website is operated by LLT Front Runner Ltd, a company registered in England and Wales. Our contact email is admin@frontrunneragency.co.uk.
We are the data controller for personal information collected through this website.
What personal data we collect
We collect personal data only when you submit a form on this website. Depending on the form, this may include:
- Your name
- Your email address
- Your phone number
- Your practice name and website
We do not use analytics tools, advertising trackers or cookies beyond those necessary for the site to function. We do not collect data passively.
Why we collect it and our legal basis
We collect your information to:
- Respond to a demo request or response test request you have submitted
- Follow up with you about Frontrunner's services
Our legal basis under UK GDPR is legitimate interests (Article 6(1)(f)): you have contacted us to ask about our service, and it is reasonable for us to follow up. Where we enter a contract with you, the legal basis becomes performance of a contract (Article 6(1)(b)).
How long we keep your data
We keep your contact details for as long as there is an active business relationship or a reasonable prospect of one, and delete them when that is no longer the case. If you ask us to delete your information, we will do so promptly (see Your rights below).
Who we share your data with
We do not sell or rent your personal data. We may share it with:
- Service providers who help us operate our business (such as form submission tools or email services), under data processing agreements
We do not transfer your data outside the UK or EEA without appropriate safeguards in place.
Your rights
Under UK GDPR, you have the right to:
- Access the personal data we hold about you
- Correct inaccurate data
- Request deletion of your data
- Object to our processing in certain circumstances
- Withdraw consent where processing is based on consent
To exercise any of these rights, email us at admin@frontrunneragency.co.uk. We will respond within one month.
If you are unhappy with how we have handled your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
Changes to this policy
We may update this policy from time to time. We will update the date at the top of this page when we do. Continued use of the site after a change constitutes acceptance of the updated policy.
Contact
For any privacy-related questions, email admin@frontrunneragency.co.uk.